The EICHER brand of tractors are one of the oldest names in the industry, and with the all new and refreshing EICHER ‘E’ symbol, are a household name in India, and a respected mark of trust in various parts of the world. A reputed brand in the agricultural vista, EICHER tractors are renowned for their high value for money proposition, providing cost-effective and proficient products packed with some of the finest global technology. Synonymous with ruggedness and reliability, EICHER tractors are efficient, economical and offer an Ummeed Se Zyada, (translated means “it exceeds expectations”) experience.